The Pros And Cons Of Plastic Business Cards

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Businesses are turning to plastic cards more and more today, and for good reason. There are some really good advantages to using plastic instead of the traditional stock paper cards, but there are also some disadvantages as well. In order to decide for yourself which is right for you, here are some things you should know about them.

The plastic business cards are a great way to increase your business in a variety of ways. Compared to paper cards they are much more durable. These cards can be given out knowing that they won’t get torn up in someone’s wallet or purse, or break down in the washing machine. With these cards you can find the same number of designs to select from as with the other paper cards, and these will not lose their color over time. Many companies now offer these plastic business cards, more than could be found several years ago.

Usually there is an imprinted number or strip on plastic cards, so whenever a customer uses it, you can instantly know what they are buying, allowing your to track products bought and sold more effectively. You can then customize your purchasing, so you’re not ordering products that don’t sell. This cuts down on overhead costs, because there isn’t items sitting in storage, taking up space. There is more customer satisfaction, because they get what they want right then and don’t have to wait.

Utilizing the plastic cards will dramatically lower advertising and marketing costs, due to the loyalty or discount card does it for you, and your won’t need to shell out more money to promote your products or business. Owners can have more power when purchasing products when they use plastic cards, along with getting better prices on services or products that they purchase. This is just reason that people are attracted to them.

Customers using these plastic business cards feel a bit special too, and this makes them us them a bit more the regular cards, increasing your total sales. The use of these cards also makes them think they are receiving benefits and discounts not given to the rest of the customers who do not use the plastic cards.

While there are these and many other advantages, there are also some disadvantages to having plastic business cards. One of them is that they are plastic, and don’t break down as easily as paper, which can add to landfills.

While they can be stunning with the right design, they can also be more expensive to make, take longer to produce, and so you will have to wait longer to get them back from the company. Once they have been printed, it is harder to get changes done, and this in itself can be expensive.

With so many different companies now offering plastic business cards, you really need to shop around. Because they can be more expensive that regular cards, you need to make sure you are getting the most for your money. It is a good idea to take your time, research these companies, and find the one that best suits your needs. You need to consider things like shipping costs, what designs are available, and printing styles. Because plastic can be thinner than paper, you may find cheaper shipping on these cards.

If you want to know what Toronto Plastic Cards can do for your business contact us.

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